About face: Prenton

Gill Sans (top) compared with Prenton (bottom). Compare the consistency of Prenton’s lowercase a and u exit strokes with the same glyphs in Gill Sans.

Nick Cox, writing for Typekit:

Though Gill Sans is one of the most widely used and recognizable typefaces in use today, not everyone agrees that it is necessarily deserving of that honor. Under close scrutiny, the idiosyncrasies of Gill’s eponymous face reveal some potentially curious aspects of the letterforms you may have taken for granted. Prenton offers another take on one of Britain’s most celebrated faces; compared with Gill Sans, Prenton’s glyphs feel much more consistent in their details, giving the font a more harmonious feel.

Topics: Branding

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