Yours truly, writing for Typekit:
Trajan Sans is a brand new design, meant to exhibit the same elegance and stonecut lineage as its serifed counterpart. Its letterforms are striking, and you may find it works best with no embellishment. Composing this type sample, I began with text-shadows and masks, but decided to remove them. I did make the text slightly transparent, to bring in some of the background image and color.